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Paper card
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Wallis manufactures custom paper and plastic gift cards for business buyers, including retailers, restaurant groups, hotels, salons, promotional agencies and brand owners. Choose branded paper vouchers or durable PVC, PET and PETG cards with your logo, colors, card value, unique identifiers and packaging.
We support bulk gift card printing and OEM/ODM customization for fixed denominations such as $10, $25, $50 and $100, as well as physical cards designed for variable-value gift card programs. Barcodes, QR codes, magnetic stripes, sequential numbers and scratch-off PIN areas can be specified to suit your intended redemption process.
Important: The printed amount is a design element; an actual redeemable balance must be issued and managed through your own POS, ecommerce or gift card platform. Please confirm the identification and encoding rules with your system provider before manufacturing.
| Specification | Customization Details |
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| Product | Custom printed paper and plastic gift cards / physical gift card blanks |
| Card materials | Paperboard, PVC, PET or PETG; material suitability depends on design and functional requirements |
| Reference plastic-card size | Approximately 85.5 × 54 mm (CR80 wallet-size format); custom sizes available subject to quotation |
| Thickness | Plastic-card reference: approximately 0.76 mm; other thicknesses and paper stock weights by project |
| Printing | Custom front and back artwork, brand logo, multi-color graphics, text and denomination labels |
| Surface finishes | Gloss or matte, lamination, spot UV, foil stamping, embossing or other approved options |
| Individual data | Serial numbers, variable text, barcodes, QR codes, and PIN areas when specified |
| Functional features | Magnetic stripe, encoding, scratch-off coating and signature panels, subject to material and system specifications |
| Value options | Fixed printed denominations or cards identified for variable-value activation on a compatible external system |
| Packing | Bulk packing, gift card sleeves, paper carriers, envelopes and custom presentation packaging |
| Order quantity and lead time | Quoted according to material, card quantity, artwork, finishing and personalization complexity |
Paper gift cards are suitable for gift certificates, event promotions, holiday campaigns, restaurant vouchers and short-duration marketing programs. Paperboard gives buyers flexibility in stock selection, print finish and retail presentation, while helping control material cost on suitable projects.
Plastic gift cards made from PVC, PET or PETG offer a rigid, wallet-friendly format for repeated handling. They are commonly specified for retail, hospitality, loyalty and prepaid-gift programs that require durable printing, barcode or magnetic-stripe options.
| Material | Typical Application | Key Considerations |
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| Paper / Paperboard | Promotional vouchers, event cards, seasonal gift campaigns | Print-focused solution; select paper stock, coating and durability for expected handling |
| PVC | Retail gift cards, membership rewards, frequently handled cards | Rigid, widely used card substrate; suitable for many magnetic-stripe or barcode projects |
| PET | Branded plastic cards with specific material requirements | Review lamination, surface finish and encoding method before production |
| PETG | Customized plastic cards requiring a PETG substrate | Confirm construction, thickness, printing and finishing suitability |
If a project has recycled-content, paper-sourcing or end-of-life requirements, specify the exact material and evidence needed. Recyclability depends on the complete card construction and local collection infrastructure, not on the substrate name alone.
Use the same logo, brand colors and card artwork across store locations or campaigns. Custom front and back printing can include website details, a short message, terms of redemption and the gift card value when appropriate.
Offer several face values within one visual identity, or print cards without a visible amount when the corresponding gift card system supports variable loading. This helps commercial buyers plan holiday campaigns, in-store gift card programs and corporate rewards.
Pair the cards with custom envelopes, sleeves, backing cards or presentation boxes for retail shelves, checkout counters and employee gifting. Packaging specifications can be coordinated with the card size and artwork.
Customize both sides with full-color graphics, product images, brand colors, recipient messages and campaign information. Depending on material and quantity, discuss matte or gloss finishes, lamination, spot UV, embossing and foil stamping to create a distinctive appearance.
Unique card identifiers can be printed as sequential numbers, customer-supplied numbers, barcodes or QR codes. For reliable scanning, the buyer should provide the exact barcode symbology, number length, prefix, data file format and intended scanner or POS requirements. QR-code functionality depends on the destination or data configured by the buyer.
Magnetic stripes can be considered for compatible plastic card formats. Provide the stripe specification, required track and encoding data before production. Scratch-off coatings may be added over redemption PINs or activation codes. These features identify or conceal codes; they do not independently maintain gift card balances.
Wallis can discuss coordinated packaging for individual gift cards or multi-card sets, including printed holders, envelopes, retail backing cards and other project-specific packaging.
A fixed-denomination gift card displays a selected face value such as $10, $25, $50 or $100. Wallis can print different designs or values within a coordinated card program. The buyer remains responsible for issuing or activating any stored balance through its own system.
A variable-value gift card can use a unique card number, barcode, QR code or magnetic-stripe identifier so the amount is assigned by a compatible gift card or POS platform. The physical card may be printed without a preset face value. Value loading, account records and redemption rules are functions of the buyer’s platform.
Cards can display the denomination format, currency symbol, language, store information and terms required for different sales markets. Confirm local legal and promotional requirements, including expiry wording, with your own advisors before artwork approval.
A printed or encoded card works with a checkout system only when its identification format matches the merchant’s software and hardware. Before confirming bulk production, request the technical specification from your POS provider or gift card platform.
Barcode projects: provide symbology, character length, sequence rules and a sample readable code.
Magnetic-stripe projects: specify stripe type, required data track and encoding format.
QR-code projects: specify static versus individual codes, data or URL format, and preferred scan workflow.
PIN or scratch-off projects: confirm code length, data ownership, panel location and secure handling requirements.
Sample approval: test representative cards with the actual scanner, reader or redemption system before mass production.
Wallis supplies the physical card and the agreed printing or personalization features. Software setup, stored-value issuance, balance management, card activation and payment processing must be provided by the buyer’s system unless separately agreed in writing.
Retail brands use physical gift cards for checkout displays, holiday gifting, promotions and customer rewards. Durable plastic cards suit ongoing programs; paper vouchers can suit limited-time offers.
Hospitality and service businesses can add card numbers, scan codes and branded packaging for service gifts, dining certificates and seasonal campaigns, subject to their redemption systems.
Brands, event organizers and promotional agencies order printed gift cards for employee recognition, channel rewards, product launches and customer appreciation programs.
Distributors and card solution providers may supply artwork, unique-number files, encoding instructions and packaging formats for bulk private-label orders.
Send the material preference, card dimensions, expected quantity, number of designs, denominations, market and delivery destination. Include artwork or a design reference if available.
Specify the finish, individual card data, barcode or QR-code format, magnetic-stripe details, scratch-off PIN location and packaging. Confirm compatibility with your POS or redemption platform.
Approve the print layout, card information and relevant functional details. Where scanning or data encoding is critical, arrange representative sample testing before the main production run.
Once specifications are approved, the production plan and lead time are confirmed for the order. Inspection priorities may include print registration, dimensions, finish, readable codes, numbering sequence and packaging accuracy.
Wallis offers customized paper and plastic card manufacturing for business customers, combining material selection with logo printing, denomination layouts, variable identifiers and packaging choices. The objective is to match the finished card to your brand presentation and practical distribution requirements.
Multiple card substrates: paper, PVC, PET and PETG project options.
OEM/ODM customization: graphics, card format, print finish and brand information.
Functional personalization: QR codes, barcodes, sequential numbering, magnetic stripes and scratch-off areas where specified.
Bulk-order support: coordinated card designs and packaging for commercial purchasing.
Project-based quotation: cost and lead time evaluated against approved materials, quantity and technical requirements.
Request a Custom Gift Card Quote
Paper gift cards are often selected for vouchers and promotional campaigns, while PVC, PET and PETG plastic cards are generally selected for a more rigid, longer-lasting format. The right option depends on required card life, finish, encoding and budget.
Yes. Wallis can print multiple fixed denominations or designs for a custom order. The denomination printed on the card is separate from any stored balance issued by your gift card platform.
Yes. Physical cards can be printed without a visible face value and supplied with identifiers for a variable-value program. The buyer’s compatible system must assign, track and redeem the actual amount.
A common plastic gift card reference is approximately 85.5 × 54 mm with a 0.76 mm thickness. Custom dimensions and thicknesses can be discussed according to material and required functionality.
Individualized codes can be specified. Please provide the numbering rules, code format, data files and any scanning or platform requirements before the production artwork is finalized.
These features can be considered according to the chosen card material and project specification. Magnetic-stripe encoding requires compatible track data, and scratch-off PIN designs require agreed code and placement details.
Compatibility must be verified against your POS or gift card provider’s specification. Wallis can manufacture to agreed print or encoding requirements, but the buyer should test representative cards with its own equipment and software.
The quoted physical card manufacturing service does not automatically include stored-value issuance, account balance management, redemption software or activation services. These functions belong to the buyer’s system unless separately contracted.
You may specify paper or recycled-content preferences in your inquiry. Material availability and environmental claims must be confirmed for the actual card construction, coating and local disposal arrangements.
MOQ and production lead time depend on the selected card type, quantity, artwork, finishes, individual data and packaging. Please request a project-specific quotation rather than relying on a generic estimate.
Please provide material, size, thickness, quantity, number of designs, denomination plan, artwork, printing or encoding features, packaging and delivery destination. Share your POS technical requirements if any card must be scanned or swiped.
Tell Wallis whether you need paper gift vouchers, durable plastic gift cards, fixed-denomination printing or unique-code cards for an existing redemption platform. Include your target quantity, artwork, technical data and packaging requirements so we can assess the right material and manufacturing options for your project.
